blogs
The Impact of AI on Marketing Careers
In this episode of The Marketing AI SparkCast, host Aby Varma, a B2B Marketing Leader and Founder of Spark Novus, sits down with Matt Gill, the Founder and Managing Partner of MICA Consulting Group. Together, they delve into the transformative impact of artificial intelligence on marketing careers, discussing how AI's advancement is reshaping the industry. The conversation focuses on how AI is reshaping marketing careers, altering job definitions, and influencing recruitment strategies.
How AI is Changing Prospecting for Sales and Marketing Teams
This podcast episode of the Marketing AI SparkCast features host Aby Varma in conversation with Matt Millen, co-founder and president of Reggie.AI, a leading AI platform for sales prospecting. The episode delves into how AI is transforming sales and marketing by automating and optimizing the cold prospecting process, thereby handing over warmed-up prospects to sales.
The Unstoppable Rise of AI in Marketing
AI is the future of marketing (and the present already in a lot of ways).
If you're not using AI in your marketing strategy yet, you're missing out on a game-changing opportunity. Start small, get your hands dirty. Things won't be perfect but experiment.
Grow your AI capabilities, and watch your marketing results skyrocket.