Privacy Notice

At Spark Novus, your privacy is important to us. This Privacy Policy outlines how we collect, use, and protect your personal information when you interact with us through our website, services, and events.

For Spark Novus

1. Information We Collect

We collect the following personal information:

• Contact details: Name, job title, email address, phone number, company name, and LinkedIn profile URL.

• Payment information: When you register for paid events or services, we collect payment details through secure third-party processors.

• Website usage: Cookies and analytics data, such as IP addresses, browser types, and browsing behavior.

This website is hosted by Squarespace. Squarespace collects personal data when you visit this website, including:

• Information about your browser, network and device

• Web pages you visited prior to coming to this website

• Web pages you view while on this website

• Your IP address

Squarespace needs the data to run this website, and to protect and improve its platform and services. Squarespace analyzes the data in a de-personalized form.

2. How We Use Your Information

We use your personal information for:

• Communicating with you regarding inquiries, updates, and services.

• Registering you for events and processing payments.

• Sending newsletters, marketing materials, and event invitations.

• Conducting analytics to improve our services and website.

• Sharing with event sponsors for relevant follow-ups.

3. Sharing of Information

We share your personal information with the following third-party service providers:

• Event Platforms: Eventbrite, Meetup.

• Marketing Tools: HubSpot.

• Website Hosting and Analytics: Squarespace, Google.

• Payment Processors: As applicable for event payments.

• Event Sponsors: For events you attend, sponsors may receive limited contact information for relevant communications.

We do not sell your personal information.

4. Data Protection

We take the following measures to protect your personal data:

• Leveraging the security features of our third-party providers, including SSL encryption.

• Limiting access to personal data to authorized personnel only.

5. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy, unless otherwise required by law. If no formal retention policy is defined, we aim to review data periodically and delete or anonymize data when it is no longer needed.

6. Your Privacy Rights

Under PIPEDA (Canada)

You have the right to:

• Access your personal data and request corrections.

• Withdraw consent for data collection or request deletion, where applicable.

Under CCPA (California)

California residents have the right to:

• Know what personal data we collect and how we use it.

• Request access to or deletion of personal data.

• Opt out of data sharing with sponsors or other third parties.

To exercise your rights, contact us at contactus@sparknovus.com.

International Users (Including GDPR Considerations)

While we do not actively target EU residents, individuals from the European Economic Area (EEA) who interact with our services may have GDPR rights, such as:

• The right to access, correct, or delete personal data.

• The right to object to processing or request data portability.

7. Cookies and Tracking Technologies

Our website uses cookies and tracking technologies for analytics and functionality. Squarespace provides a cookie banner that allows users to manage their preferences.

Cookies

This website uses cookies and similar technologies, which are small files or pieces of text that download to a device when a visitor accesses a website or app. For information about viewing the cookies dropped on your device, visit The cookies Squarespace uses.

These necessary and required cookies are always used, which allow Squarespace, our hosting platform, to securely serve this website to you.

These analytics and performance cookies are used on this website, as described below, only when you acknowledge our cookie banner. This website uses analytics and performance cookies to view site traffic, activity, and other data.

Analytics

This website collects personal data to power our site analytics, including:

• Information about your browser, network, and device

• Web pages you visited prior to coming to this website

• Your IP address

This information may also include details about your use of this website, including:

• Clicks

• Internal links

• Pages visited

• Scrolling

• Searches

• Timestamps

We share this information with Squarespace, our website analytics provider, to learn about site traffic and activity.

Form Submission

When you submit information to this website via webform, we collect the data requested in the webform in order to track and respond to your submissions. We share this information with Squarespace, our online store hosting provider, so that they can provide website services to us. We also may share this information with third party provides for storage and /or data porting.

Fonts

This website serves font files from and renders fonts using Google Fonts and Adobe Fonts. To properly display this site to you, these third parties may receive personal information about you, including:

• Information about your browser, network, or device

• Information about this site and the page you’re viewing on it

• Your IP address

For Marketing AI Pulse

Marketing AI Pulse is operated by Spark Novus. This section supplements our Privacy Notice and applies to community members, event registrants and attendees.

We collect information through event registration systems, website forms and your communications with us. This may include your name, email address, company, job title, location, LinkedIn profile URL, professional interests, registration details and participation history. We may supplement or verify records using publicly available professional information.

We use this information to administer events and memberships, communicate with participants, promote community programs, maintain attendee and membership databases, analyze participation and improve our offerings. We may use third-party platforms and AI-powered tools to support these activities, including processing, verifying and updating community records.

We may share contact and professional information with event sponsors and community partners for event follow-up, relevant opportunities and marketing communications, where permitted by law and with consent when required. We may also share information with service providers supporting our operations. Sponsors and partners handle information they receive under their own privacy policies.

You may unsubscribe from our marketing emails at any time using the unsubscribe link provided. Necessary communications about an existing registration or membership may continue. For marketing sent directly by sponsors or partners, use their unsubscribe options.

To ask a privacy question, request access to, correction of or deletion of your information, or request that we stop sharing your information for sponsor or partner marketing, complete our Contact Us form:

https://sparknovus.com/contact

Please identify your message as a “Marketing AI Pulse Privacy Request.” We honor applicable opt-out requests and handle privacy requests in accordance with applicable law. We may verify your identity when necessary and retain limited records for legal obligations, recordkeeping and honoring unsubscribe or opt-out requests.