Enabling marketing leaders to integrate AI strategically and responsibly.
Unlocking value for marketing teams through
AI consulting, training, and implementation.
AI is changing marketing. Teams that adapt and innovate will capture the opportunity,
while others fall behind. Now is the time to define how your team will lead.
AI Kickstarter Program
Marketing leaders often face pressure to adopt AI but lack clarity on how to begin. The AI Kickstarter is a structured program that assesses capabilities, identifies high-value use cases, delivers quick-win pilots, and introduces essential governance principles. It provides clarity, proof of impact, and confidence that adoption starts with both momentum and responsibility.
LEADERSHIP Accelerator
AI adoption often slows when CMOs and their leadership teams hold different priorities or levels of understanding. The AI Accelerator is a facilitated leadership workshop series that uses baseline knowledge assessments and a tailored adoption framework to align marketing leadership. It ensures leaders make confident decisions and move adoption forward quickly and cohesively.
AI Training & Enablement
Marketing teams often experiment with AI tools but struggle to move beyond personal use cases. This program integrates AI into team-wide workflows such as campaign planning, copywriting, and analytics, ensuring practical application across the team. Tailored to team maturity, size, and geography, it builds lasting adoption that produces measurable results.
Our Community
Be part of the Marketing AI Pulse community, where marketers gain an edge at the intersection of AI and marketing. Through hands on learning, collaborative discussions, webinars, virtual and in person training sessions, and past events featuring speakers from Google, Microsoft, Salesforce, Accenture, Jasper, and more, you will discover how AI is transforming marketing today and why you cannot afford to be left behind.
TUNE INTO OUR PODCAST
The Marketing AI SparkCast is where marketers tune in to understand how AI is reshaping their world. Through in depth interviews, sharp insights, and stories from brands such as Jasper, Accenture, Zapier, Southwest Airlines, Schneider Electric, Cvent, and more, the podcast goes beyond hype to uncover real applications, practical takeaways, and forward looking ideas that can help you rethink how marketing gets done.
The AI Keynote Experience
Invite us to deliver a keynote or team session that fires up your organization to think bigger about AI. Available virtually or in person, these talks are tailored to your goals, whether inspiring strategy, sparking interactive discussions, or exploring fun use cases. With a blend of storytelling, practical insight, and forward looking ideas, we help teams leave motivated, aligned, and ready to put AI to work in meaningful ways.
Featured AI Marketing Insights for Marketing Leaders
In this episode of the Marketing AI SparkCast, Aby Varma, founder of Spark Novus, an advisory firm that partners with marketing leaders to adopt AI responsibly and strategically, sits down with Philip Lakin, Head of Enterprise Innovation at Zapier. The conversation dives into how marketing teams are shifting from basic automation to fully autonomous, AI-driven workflows using orchestration, agents, and no-code tools. Philip shares his unconventional career path and explains how AI is reshaping how marketing and ops teams operate, scale, and create value.